WHAT DRIVES US (AND YOU)

Delivering an exceptional B2B customer experience is critical to business success: in a competitive market, it is the only real differentiator.

If you're a senior leader or marketing manager at a growing B2B company and you want to make sure your company's client experience is being remembered for all the right reasons, we'd love to help.

We'll do this by making sure your company is Easy to Find, Easy to Trust and Easy to Do Business With.

We can provide you with both strategic consultancy and practical support across your company's entire customer journey, from initial awareness to purchase and beyond.

We can also help you with implementing any changes, so your team can focus on daily business.

Company Director Melanie Williams has over 20 years of customer service, marketing and operational delivery experience, working across a variety of industries and with blue-chip clients such as Honeywell, Eaton, Mettler Toledo, Atlas Copco, Sony and DuPont.

Our support is scalable, and we have a network of associates who are experts in various areas of marketing and customer experience strategy, including market research, mystery shopping, SEO, web and graphic design, copywriting, and paid media.

Melanie Williams

Founder & Director

"As someone who values excellent customer service and has worked with many busy and growing B2B companies, I know how difficult it can be to prioritize customer needs whilst balancing the daily demands of running a successful business. That's where The Client Perspective comes in.

"Today's B2B customers are looking for brands they can trust. And they expect a high level of personalised service. The Client Perspective helps you deliver a positive customer experience and meet these expectations, at the same time as supporting the day-to-day needs of the business."